Marketing Matters
Marketing Matters
Services for Banks and Insurance Companies

Marketing Matters can be your outsourced marketing solution to compliment your internal resources, whether it’s for a short-term need or to supplement long-term marketing projects.

Here's How We Can Help Your Firm...
 
   Branding and Positioning Claim your firm’s positioning in the marketplace. Identify marketing pillars, a value proposition and your firm’s competitive advantages  
     
   
   Corporate Identity Design a new or refresh your existing corporate logo  
     
   
   Marketing Communications Project management, content development and design:
 
  • Capabilities brochure
  • Direct mail
  • Newsletter
  • Website content
     
   
   Sales Materials Create engaging PowerPoint presentations, fact sheets and sales ideas
     
   
   Creative Concepts Develop new creative concepts based on your branding and positioning
     
   
    Communications Gap
    Analysis
Literature system review with recommendations for establishing a streamlined client experience
     
   
   Product Development Business model and requirements definition for new product or service implementation
 
  • Competitive requirements
  • Product specifications
  • Marketing strategy
  • Operational and technology integration
     
   
    Seminars Create engaging seminars to generate leads, educate target market and promote services of your firm
     
   
    Research Studies Execute studies to measure communications effectiveness, monitor client satisfaction and validate services provided
     
   
    E-Marketing Implement an effective e-marketing program to build and maintain lasting client relationships
     
   
 
We bring an outside perspective to helping you solve the challenges of today’s competitive marketplace.
   
   
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